Pubs continue to be creative, inventive and resourceful
Food | Newsletter | Pub | Posted 2020.11.18
As we find ourselves in lockdown again, I wanted to revisit some of the ways that pubs have been adapting and reinventing themselves during these challenging times.
Whilst a lot of businesses felt more prepared to deal with a second national lockdown, pub owners were once again left scratching their heads trying to think of new and innovative ways to serve their customers and community – and to tell them about it!
Back in April the most popular initiative was perhaps takeaway and delivery services to households within the local area (visit our previous blog, Pubs Think of Innovative Ways to Make Money). For many pubs, this has been a successful revenue stream with many people taking advantage of great British pub food being delivered straight to their door.
The Merry Harriers in Surrey are offering a weekend takeaway service, which consists of Fish & Chip Friday, Homemade Burgers on Saturday and Roast Dinners on Sunday – all the best pub grub anyone could want over a weekend!
The Pheasant at Highclere is continuing to offer a wonderful collection of sweet and savoury hampers, as well as Friday and Saturday night takeaway services.
They have a dedicated section on their website, and you can find everything from Afternoon Tea to a Sunday Roast Hamper. The team has also continuously kept their social channels relevant and positive by regularly posting updates on their food delivery services, whilst engaging with their followers on a daily basis.
The Royal Oak Ramsden is using Instagram to stay connected with their followers by posting some of the pub’s yummy recipes. The chef’s spiced carrot soup was well received and is hopefully the start of many more scrumptious recipes to come!
Back in March, The Bull at Ditchling took lockdown in their stride by offering fabulous food and drink take-away and delivery services. Since the 5th November, they have been promoting a lockdown takeaway service on Friday & Saturday nights consisting of delicious stone-baked, Neapolitan style pizzas along with plenty of other Bull favourites.
The pub continues to engage with their social media followers by updating them with fun and friendly posts, gearing people up for the festive season ahead.
The Dog and Doublet Inn in Staffordshire has been using Instagram to showcase their Call and Collect menu. There is everything from beef ragu lasagne to vegan hotdogs on their varied and delicious menu available from Friday to Sunday.
The Crown in Stoke by Nayland has also been using Instagram to regularly interact with their followers. One of their most recent posts was a competition to win a festive three-course meal for two at the pub in December. The post received a lot of engagement from followers and the lucky winner was announced this week.
Our pubs have been creative, inventive, and resourceful as they have reacted and adapted to these uncertain times, supporting their communities and safe guarding their survival through this challenging year.
Written by Melanie Phipps
PR & Marketing Manager at Stay in a Pub